Today, we’re incredibly excited to unveil the 2020 edition of the PerformanceIN 50, a global 50 list of the year’s most exceptional, inspiring and influential individuals who’ve not only gone out of their way to push the agenda forward for the performance marketing industry but also adapting and provide solutions for the growing opportunities and challenges as digital transformation accelerates the industry into a next era.
The list, which is available to access now, was curated from peer nominations and internal research to provide an international and diverse representation of leaders and new entrants who have been pushing forward for wider-actions to overcome key challenges but also utilising the greater opportunities available to establish affiliate partnerships, supporting communities and innovating their performance marketing strategies.
Furthermore, the PerformanceIN 50 highlights the One to Watch of the industry, who based on our research, are excelling in technical know-how, unmatched leadership, customer relationship prowess, their role as an industry ambassador, or otherwise to drive the performance marketing channel going into 2021 and beyond.
“Once again the team have carefully curated the list with feedback from the industry. Included are not the usual suspects or C-Suite – but those working diligently, creatively and at the top of their game for their specialism. Congratulations to the diverse group of exceptional individuals who have gone out of their way to forward the industry over the past year,” said Matthew Wood, founder of PerformanceIN.
“2020 has been a game-changing year across the board but the performance marketing industry has once again proved its resilience, adaptability and innovation during its most difficult period. I’m incredibly proud to unveil the PerformanceIN 50 list and the truly remarkable individuals around the world who have inspired communities, supported partners and have contributed to industry-wide changes to ensure the performance marketing channel successfully pivots into the new digital era,” said Mustafa Mirreh, senior digital journalist at PerformanceIN.
On behalf of the PerformanceIN, a huge congratulations to all the individuals in the PerformanceIN 50 list and to their respective companies as well as everyone who nominated.