How Has Mobile Marketing Adapted to the First Year of ATT?

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Gal Ekstein 11 May 2022

Data Collection

Opinion

Apple’s ATT threw the entire industry up in the air and few can confidently say they’ve landed yet. Those who embrace newly developed privacy-compliant tools will be best positioned to land on their feet and continue to achieve their marketing goals.

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Gal Ekstein

Gal Ekstein is President & General Manager, EMEA & LATAM at AppsFlyer, the global attribution leader. He’s a seasoned executive and entrepreneur in the digital marketing industry, having spent more than 10 years in the space, of which 10 have been spent leading companies as a CEO. Prior to joining AppsFlyer he was the CEO at AdTech company Ybrant Digital, known today as Brightcom, and MindAd Media, an online marketing company that delivers digital advertising solutions to leading brands, startups and agencies.

How Has Mobile Marketing Adapted to the First Year of ATT?￼

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Gal Ekstein

How Has Mobile Marketing Adapted to the First Year of ATT?